Why Collaborate With Continuous Marketing?
Continuous Marketing Limited was incorporated in November 2021 and is a business-to-business (B2B) marketing strategy consultancy and services company based in beautiful Aberdeenshire, Scotland near the historic city of Aberdeen. It was founded by Gordon Duthie, BA (Hons), MSc, FHEA who has over eleven years of global B2B marketing experience at small, medium and large international companies.
Gordon has enjoyed and gained rich global experience by collaborating and learning from colleagues across the world and has worked on projects related to customers in Africa, Asia, Europe, North America, Oceania and South America.
Gordon also has over nine years of academic marketing experience as an undergraduate student, postgraduate student, digital marketing lecturer and also completed a full three-year term as an external examiner for the MSc, International Marketing course at Robert Gordon University in Aberdeen.
B2B Marketing Strategy Consultancy, Services and Solutions
- B2B Marketing Strategy Consultancy and Services
- Contract/Freelance Work
- Gap Analysis
- Process Improvements
- Revenue-Focused Marketing Transformation
- CRM System Consultancy and Services
- Gap Analysis
- Implementation
- Process Improvements
International Experience and Recommendations
- 11+ Years Global B2B Marketing Experience
- 11+ Years CRM System Experience
- 9+ Years Academic Marketing Experience
- 5 Years of Undergraduate and Postgraduate Study at Robert Gordon University
- 3 Years as an External Examiner for the MSc International Marketing Course at Robert Gordon University
- 1 Year as a Digital Marketing Lecturer at Robert Gordon University
For recommendations, please view Gordon's LinkedIn profile and formal references are available on request.
Proof of Value Example
In under five years, Gordon transformed the brand of a promising industrial software company that had been operating for 17 years without a department fully focussed on marketing from a “local university software startup” image to a “serious global contender” image. This brand transformation combined with a revenue-focused marketing strategy accelerated the global growth of this company to a level that attracted and led to an acquisition from a large industrial software company. Gordon's entrepreneurial and transformational mindset led to two promotions in less than two years at the large industrial software company, and he was awarded with two marketing excellence awards by marketing directors during this period.
